ADO | Innovation and Change of Corporate Identity as a Step Towards Modernization and Expansion
As part of the celebrations marking the company's 20th anniversary, we are introducing a new corporate identity under the ADO brand. This strategic shift is essential for easier and more modern communication with our business partners as it reflects the company's ambitions and openness in the B2B market. The new ADO brand embodies fresh energy while building on the company's longstanding successful tradition of providing quality products and services.
As a well-established company, we strive to adapt to the modern needs of the market and to the omnipresent digitization. Our goal is to keep providing our customers with the best possible solutions in the future. We closely monitor market trends and evaluate their potential to be able to respond promptly.
We are continuously strengthening our product portfolio and the range of our services, and we provide assistance and expertise to our partners based on our extensive experience. Our team is ready to listen to the needs of our clients, embrace new ideas, and propose effective solutions.
We want to further develop successful collaborations with partners – openness and fairness in our relationship with business partners are crucial to us.
ADO – Ambition, Dynamism, and Openness
ADO is not just an acronym for the original name Adore.
It is also an abbreviation for three keywords that identify us – ambition, dynamism, and openness. Each word carries profound meaning and precisely expresses the values and principles with which we are entering a new era of our company.
"Ambition gives us the energy and motivation to improve and achieve our goals."
"Dynamic energy drives us to enhance our standing in innovation and the development of services for our partners. We always want to stay one step ahead of the competition."
"We believe that openness and trust are the foundation of successful collaboration."
The new name, ADO, accurately reflects our vision and values, which are very important to us.
We are an ambitious, dynamic, and open company that passionately engages in the promotional pen industry, primarily focusing on fairness. We take pride in not only addressing our customers with the quality of our products and services but also with a personal approach they can rely on.
As part of this significant milestone in the company's history, we would like to thank all our existing partners for their support and trust. We are excited to continue moving forward with you, bringing high-quality and innovative products and services to the market.
Let's embrace new challenges and opportunities together!
Owner of the Company